Trust & Influence in B2B Podcast

Essential insights on thought leadership, influencer marketing, advocacy, brand and much, much more - with host Joel Harrison

00:00:00/01:23:08

Episode 61

B2B Tech Marketing's Human-First Future in The Age of AI | Exclusive Insights from B2B Marketing Awards Data, Focusing on Four Key Trends, with Tejal Patel

Published on: 2nd June, 2026

Episode Details

Episode 60

Best in show B2B | Why The RHS Chelsea Flower Show is blooming for Addleshaw Goddard's full-funnel campaign, with Brian Macreadie

Published on: 27th May, 2026

Episode Details

Episode 59

Why Data is Still The Achilles Heel of B2B Marketing | Trust in Data Remains at Rock-Bottom for Enterprises — Maureen Blandford Explains What Marketers Can Do About It

Published on: 19th May, 2026

Episode Details

Episode 58

The Four Pillars of Success in The Agentic AI Era: Governance, Judgement, Taste and Orchestration | With Angela Tangas of Oliver

Published on: 12th May, 2026

Episode Details

Episode 57

Is PE killing the B2B ROI imperative? | Nick Eades on what PE-backed marketing teaches the rest of B2B

Published on: 4th May, 2026

Episode Details

First
1
2
3
4
5
Last

About the Podcast

Show artwork for Trust & Influence in B2B

Trust & Influence in B2B

Expert and indepth insights from the key battleground in B2B Marketing: Trust. With a particular focus on thought leadership, influencer marketing and advocacy.

Listen for free

RSS Feed Spotify